Case Studies
The Hole 3D
GTMS' produces perfect pins for film promo project
Leading event production company GTMS undertook its most quirky project to date when it dressed and delivered 100 pairs of mannequin legs and printed floor graphics, to promote the launch of The Hole 3D.
The mannequin legs were dressed in jeans, white socks and black trainers and the 100 floor graphics sets were designed to make it look as though the person had disappeared down the hole.
Paul Logan, Managing Director at Logans Run Print Management, GTMS' client said, "The mannequin legs were exactly as we had envisaged and so was the response from the public. The display became a real talking point and GTMS' succeeded in undertaking the project with confidence, ease and to a tight deadline."
GTMS also undertook the delivery of the legs to cinemas nationwide to ensure they were in place ready for the launch of the Joe Dante suspense thriller.
Dominik Short, Director at GTMS said, "Undertaking weird and wonderful requests is par for the course at GTMS but this project is definitely one of our most unusual.
"The finished installation looked extremely effective and caused quite a stir when cinema goers spotted the legs. This project combined our production, printing and project management skills to create a highly visual promotional tool," added Dom.
